State of the Economy

Our economy is on a small-ish roller-coaster, but what is often ignored is that the roller-coaster has long been operating far above ground-level in Australia. We have an enviable economic status worldwide. It is close to three full decades since Australia last entered a recession. The GFC hit with full force in September of 2008 – 11 years ago!

Australian annual economic growth has slowed in recent years, bringing to some a sense of gloom and even unfamiliarity. There are now many who have never experienced a significant economic downturn in Australia through their whole careers – whether as an employee, a business owner, a politician, or an organisational leader.

There is (to my mind, needlessly alarmist) talk of upcoming recession for Australia. National retail figures for July indicate a downward spend Australia-wide. However, there are indications from some of my sources that retail spending has increased through August and into September. It may be that as the general population receive a bonus in their tax returns it may provide a micro-stimulus to spending. There are, of course, numerous other factors impacting our overall economy. It is the cross-impact of different factors that is, however, creating the analytical uncertainty and negative interpretations of trends.

In the face of economic uncertainty, however, what can be our local response?

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How To Achieve Real Success

Last week I had the privilege of being the M.C. for an event held in Perth – Home-Grown Heroes at the Crown – dedicated to real estate professionals and run by the team at Real Estate Brilliance. Congratulations to the brilliant Ryan Thompson and his team on an outstanding event.

Featuring presentations by some of the most highly successful real estate agents in both Western Australia and Australia, there were numerous tales told of how they achieved success DESPITE some of the toughest market conditions they had ever seen.

For example, Rick Hockey, one of WA’s top real estate performers, works in the Port Hedland area where real estate values dropped overnight from $750,000 per house to $250,000. How do you create success in those kinds of conditions?

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To The Moon and Back Again

July 20, 2019 (at 10:56 pm US EST) marks the 50th anniversary of the first footsteps of man on the moon. In Perth it was 10:56 am on July 21 when Neil Armstrong stepped on to the surface of the moon.

How is it that 50 years ago, people with just a bunch of brains, slide rules and computers filling whole floors with less computational power than a wristband fit-bit were able to hurl themselves into the void and softly land on a small alien world?

And if they could do it then, why is it so hard for people to get things done now?

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How do I Link In?

Recently, LinkedIn expert Darrel Griffin spoke at one of our Lunch ‘N Learns about how to use LinkedIn for business and personal growth.

Darrel has had tremendous success using LinkedIn to actually make money for companies – a novel idea, I know – to the tune of millions of dollars in sales. Additionally, he’s used it to create links and an ever-growing network and community that has personally enhanced him and his members.

So what is one of the key takeaways from Darrel’s presentation?

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Strategy Is For Everyone

It was Helmuth von Moltke the Elder, Prussian Army Chief of Staff during the 19th Century, who stated that “No battle plan survives first contact with the enemy.”

His line has been adopted and adapted many times over in everything from boxing to business. Despite that, many businesses and organisations persist in spending inordinate amounts of time, money and resources in detailed long-range planning that ends up being worthless past the very first stage of implementation.

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What’s Your Brand?

Sharron Attwood recently spoke on the topic of creating a distinctive, purposeful and consistent personal and corporate brand at our first Lunch ‘N Learn. Members and guests were highly intrigued and found the discussion both valuable and enjoyable. Sharron is a real asset to our Chamber and definitely knows what she’s speaking about.

Sharron asked a great question: “What do people say about you after you’ve left the room?”

As I said to the gathered group, as we draw business and services and look to promote our not-for-profits, community groups and businesses, we need to look and work like pros. Even when people approach a community group, they want to know that it’s not a joke and that matters are treated and managed sensibly, ethically and professionally – time and resources willing.

Sharron consistently demonstrates that doesn’t mean you can’t have a great distinctive style, be relaxed and friendly, be real and have fun at the same time. In fact, sometimes that proves the case that you are confident enough in your professionalism that you can relax and be yourself.

Sharron currently has a very special offer available for her coaching and consulting services. Visit her site at www.brandetiquette.com.au to find out more. It’s a steal!

© 2019 Peter J. McLean www.chamberofcommerceandcommunity.com

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